Alain Chautard - Scaling Angular Certification
Angular expert Alain Chautard rejoined me on Ditching Hourly to share how he scaled his certification business through partnerships and automation.
Jonathan and Alain talk about turning niche expertise into a certification business, reducing support demands, using expert partners across time zones and languages, negotiating a licensing-style partnership, and what happens when a soloist plugs their business into a larger organization.
- 00:00 - Introduction and Welcome Back
- 03:24 - Creating the Angular Certification Program
- 07:00 - Automating Customer Support
- 10:04 - Scaling with Global Partnerships
- 12:08 - Handling Certification Interviews
- 15:04 - Partnerships and Business Growth
- 20:05 - Negotiating a Business Partnership
- 24:38 - Email Marketing Journey
- 36:51 - Exploring New Content Formats
- 38:51 - Mastermind Groups for Soloists
Alain Chautard is a Google Developer Expert in Angular who does consulting, training, and conference/content work around the Angular framework. He created an Angular certification program after clients asked for proof of completion beyond a simple training certificate. His work now includes helping teams make architecture decisions, get up to speed with Angular, and scale the certification business through partnerships. Learn more at alainchautard.com.
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Do you have questions about how to improve your business?
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Host
Jonathan Stark
The Ditching Hourly Guy • For freelancers, consultants, and other experts who want to make more and work less w/o hiring
