Business development director and Raleigh commercial real estate enthusiast Jed Byrne joined me on Ditching Hourly to walk through the entire process of self-publishing his first book, Start Small Selling, from idea validation to Kickstarter funding to final production.
We cover testing your book idea with real money, writing a first draft in 35 days, running a Kickstarter campaign to fund professional editing, finding and working with developmental editors, designing a book cover on a budget, and publishing through KDP and Lulu.
Chapters
- (00:00) - Who Is Jed Byrne?
- (03:19) - The Hyper-Local Newsletter
- (07:59) - Why Write a Book?
- (11:41) - Testing the Idea
- (14:05) - The Writing Process
- (21:56) - The Kickstarter
- (31:04) - Building the Editing Team
- (36:23) - The Timeline
- (45:49) - Working with a Developmental Editor
- (52:40) - Designing the Cover
- (57:26) - Publishing with KDP and Lulu
- (01:00:00) - Start Small, Start Now
Guest Bio
Jed Byrne is a business development director at Barnhill Building Group, a North Carolina-based general contracting firm. Outside his day job, he runs Oak City CRE, a platform focused on Raleigh commercial real estate that includes a weekly Substack newsletter, a podcast, consulting, and his first book, Start Small Selling. You can reach Jed at books@oakcitycre.com.
Resources Mentioned In This Episode
People
Resources Mentioned In This Episode
People
- Jed Byrne
- Jed Byrne on LinkedIn
- Jonathan Stark
- Tim Ferriss
- Seth Godin
- Noah Kagan
- Rob Fitzpatrick
- Tucker Max
- Pat Flynn
- Chandler Bolt
- Tim Grahl
- Rochelle Moulton
- Corey Quinn
- Mike Michalowicz
- Derek Sivers
- Daniel Pink
Jed / Raleigh / AEC
- Oak City CRE
- The Top Five by Oak City CRE
- Dirt NC podcast
- Barnhill Building Group
- Start Small Selling Kickstarter
- Start Small Selling on Amazon
- Urban Land Institute
- ULI Triangle
- Jed’s book email from the episode - books@oakcitycre.com
Books / Book-Building Resources
- Million Dollar Weekend by Noah Kagan
- The Mom Test by Rob Fitzpatrick
- Write Useful Books by Rob Fitzpatrick
- Help This Book
- The Workshop Survival Guide
- The Scribe Method
- SelfPublishing.com / Self-Publishing School
- Reedsy
- Editorial Freelancers Association
- Chicago Manual of Style
- ISBNs / Bowker
- Atticus
Publishing / Production / Selling Platforms
- Kickstarter
- Amazon KDP
- Lulu
- Blurb
- Shopify
- Upwork
- Fiverr
- Otterpine
- Microsoft Word
- Canva
- Inkscape
- USPS Media Mail
Podcast / Episode References
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Sales Conversations That Don’t Feel Sleazy — live Oct 20 at noon ET
Learn how to structure sales conversations so the buyer tells you what the outcome is worth without feeling sleazy or trying to manipulate them.
The live 90-minute Zoom workshop is $450 and includes the recording, transcript, summary notes, and a practical worksheet.
Learn more and register » https://jonathanstark.com/sgs
Sales Conversations That Don’t Feel Sleazy — live Oct 20 at noon ET
Learn how to structure sales conversations so the buyer tells you what the outcome is worth without feeling sleazy or trying to manipulate them.
The live 90-minute Zoom workshop is $450 and includes the recording, transcript, summary notes, and a practical worksheet.
Learn more and register » https://jonathanstark.com/sgs
