The lovely and talented Alex Hillman of PhillyFreelance.com invited me to speak to their membership last week about repositioning your freelance business in response to COVID-19.
Here's the event description:
With all the belt-tightening going on, it’s never been more important to quickly and clearly communicate your value proposition to potential clients.
Whether you need to pivot from an old positioning statement to a new one, or to firm up your soggy positioning statement in response to a crisis, this interactive session will help you clarify your value proposition so that anyone you meet can easily understand:
- What you do
- Who you help
- What you help them with
- Why you're the best person for the job
Who is this talk for?
This webinar is for freelancers, consultants, coaches, contractors, and anyone else who sells their services for living.
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The reaction from the audience was quite positive, especially regarding the Q&A segment at the end. Alex graciously allowed me to republish the audio of the talk as an episode of Ditching Hourly so other freelancers could potentially benefit from it.
The reaction from the audience was quite positive, especially regarding the Q&A segment at the end. Alex graciously allowed me to republish the audio of the talk as an episode of Ditching Hourly so other freelancers could potentially benefit from it.
Alex has a long history of creating cool, useful, and innovative products and services, so if you're a freelancer or consultant you should really check out his stuff:
If you'd like to have me speak to your community or appear on your podcast, just shoot me an email at jstark@jonathanstark.com and let me know what you have in mind.
P.S. Here’s a link to the diagram that Alex mentioned in the intro:
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I'm running a one-day in-person workshop in December in Providence, Rhode Island, called "Kickstart Your Pipeline."
If you're not getting as many leads as you want and you're looking for a systematic, dignified alternative to cold outreach, paid ads, and clowning around on social media, this workshop is for you.
We'll start with a fancy dinner (on me) on the evening of December 9, and then the one-day workshop is on December 10 from 10:00 AM to 4:00 PM.
For all the details and to reserve your seat, just click the link below:
Reserve Your Seat In Providence Now »
Hope to see you in Providence on Dec 9 and 10!
I'm running a one-day in-person workshop in December in Providence, Rhode Island, called "Kickstart Your Pipeline."
If you're not getting as many leads as you want and you're looking for a systematic, dignified alternative to cold outreach, paid ads, and clowning around on social media, this workshop is for you.
We'll start with a fancy dinner (on me) on the evening of December 9, and then the one-day workshop is on December 10 from 10:00 AM to 4:00 PM.
For all the details and to reserve your seat, just click the link below:
Reserve Your Seat In Providence Now »
Hope to see you in Providence on Dec 9 and 10!
