Author Robin Bonn joined me on Ditching Hourly to discuss the importance of differentiation as described in his book Market of One.
About Robin
Robin Bonn is the CEO of Co:definery, one of the world's leading consultancies specialising in agency positioning. From renowned global networks to the world's top independents, he’s repositioned close to 150 agencies and coached dozens of senior leaders. He’s the author of Market of One, the host of The Immortal Life of Agencies podcast, and a columnist for Marketing Week.
About Robin
Robin Bonn is the CEO of Co:definery, one of the world's leading consultancies specialising in agency positioning. From renowned global networks to the world's top independents, he’s repositioned close to 150 agencies and coached dozens of senior leaders. He’s the author of Market of One, the host of The Immortal Life of Agencies podcast, and a columnist for Marketing Week.
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Sales Conversations That Don’t Feel Sleazy — live Oct 20 at noon ET
Learn how to structure sales conversations so the buyer tells you what the outcome is worth without feeling sleazy or trying to manipulate them.
The live 90-minute Zoom workshop is $450 and includes the recording, transcript, summary notes, and a practical worksheet.
Learn more and register » https://jonathanstark.com/sgs
Sales Conversations That Don’t Feel Sleazy — live Oct 20 at noon ET
Learn how to structure sales conversations so the buyer tells you what the outcome is worth without feeling sleazy or trying to manipulate them.
The live 90-minute Zoom workshop is $450 and includes the recording, transcript, summary notes, and a practical worksheet.
Learn more and register » https://jonathanstark.com/sgs
