Ton Dobbe - The “Broken” Triangle
Ton Dobbe joined me on Ditching Hourly to talk about the three requirements of any expensive problem, and how to reverse engineer these factors into a simple formula.
Is the problem you solve for your clients a “nice-to-have” or mission critical?
Author, consultant, and podcast host, Ton Dobbe joined me on Ditching Hourly to talk about the three requirements of any expensive problem, and how to reverse engineer these factors into a simple formula you can use to decide what to focus on in your positioning, segmentation, and value proposition.
Taking Points
Taking Points
- The three levers of the value foundation
- The importance of uncovering the worldview of your ideal buyers (and how to do it)
- The three sides of The “Broken” Triangle
- How to set yourself apart from your competitors in a way that they can’t copy
Related Links
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What if your ideal buyers looked forward to getting an email from you. every. single. day?
That’d be pretty sweet, right? But how would you get started...
Email365 will show you the way.
Sign up to get notified about the next session before "life happens" and you forget:
KEEP ME IN THE LOOP »
I hope to see you in the next session of Email365!
Creators and Guests
Host
Jonathan Stark
The Ditching Hourly Guy • For freelancers, consultants, and other experts who want to make more and work less w/o hiring