Zach Stevens - Year 3 of Growing a Subscription Business
Co-founder of Conversion Factory, Zach Stevens, rejoined me on Ditching Hourly to give us an update on how he's growing his subscription SaaS marketing agency in year 3.
Links We Mentioned
Links We Mentioned
- Conversion Factory Website
- Zach's partner Corey, on X
- The Superstruct Manifesto by David Guttman
- The "If You're Such An Expert" Ditcherville Comic
Chapters
- (00:00) - Introduction and Welcome
- (00:10) - Zach's Business Journey
- (01:19) - Conversion Factory's Growth
- (02:26) - Subscription Model Insights
- (04:04) - Hiring and Team Expansion
- (08:32) - Training and Onboarding
- (20:48) - Client Management Strategies
- (30:00) - Client Frustrations and Communication Strategies
- (31:04) - The Inefficiency of Phone Calls
- (33:19) - Setting Client Expectations
- (37:05) - AI in Copywriting and Design
- (45:53) - Subscription Model Benefits
- (54:49) - Final Thoughts and Future Plans
Creators and Guests
Host
Jonathan Stark
The Ditching Hourly Guy • For freelancers, consultants, and other experts who want to make more and work less w/o hiring
Guest
Zach Stevens
I help SaaS teams turn traffic into revenue 🤘 Co-Founder https://t.co/QGraqCgVV5 | Personal portfolio https://t.co/w0Fy6e2kkI | Podcast https://t.co/rxaJFKzLeL