Co-founder of Conversion Factory, Zach Stevens, rejoined me on Ditching Hourly to give us an update on how he's growing his subscription SaaS marketing agency in year 3.
Links We Mentioned
Links We Mentioned
- Conversion Factory Website
- Zach's partner Corey, on X
- The Superstruct Manifesto by David Guttman
- The "If You're Such An Expert" Ditcherville Comic
Chapters
- (00:00) - Introduction and Welcome
- (00:10) - Zach's Business Journey
- (01:19) - Conversion Factory's Growth
- (02:26) - Subscription Model Insights
- (04:04) - Hiring and Team Expansion
- (08:32) - Training and Onboarding
- (20:48) - Client Management Strategies
- (30:00) - Client Frustrations and Communication Strategies
- (31:04) - The Inefficiency of Phone Calls
- (33:19) - Setting Client Expectations
- (37:05) - AI in Copywriting and Design
- (45:53) - Subscription Model Benefits
- (54:49) - Final Thoughts and Future Plans
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Before you go!
The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.
Hope to see you there!
Before you go!
The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.
Hope to see you there!
