Geraldine Carter - Melting The Pyramid
Geraldine Carter joined me on Ditching Hourly to give us a behind-the-scenes recap of what went into her pivot from selling one-time $9,500 mastermind programs to selling a $995/mo ongoing subscription model.
Geraline's Bio
Geraldine Carter helps overworked CPAs create the accounting firm and the life they have always wanted.
Geraldine's Links
- (00:00) - Introduction and Guest Welcome
- (00:34) - Defining 'Melting the Pyramid'
- (04:38) - Transitioning Business Models
- (08:54) - Challenges and Key Changes
- (14:00) - New Program Structure and Benefits
- (24:41) - Launch Phase and Simplification
- (27:52) - Navigating the Launch Transition
- (28:36) - Managing High-Touch Programs
- (29:33) - Prioritizing VIP Clients
- (31:10) - Finalizing the Launch
- (33:06) - Subscription Model Insights
- (34:50) - Building the Community
- (37:50) - Efficiency and Scalability
- (42:46) - Handling Uncertainty and Risk
- (50:04) - Adapting to Subscription Growth
- (52:54) - Conclusion and Takeaways
Geraline's Bio
Geraldine Carter helps overworked CPAs create the accounting firm and the life they have always wanted.
Geraldine's Links
- The website » https://geraldinecarter.com/
- The podcast » https://www.businessstrategyforcpas.com/
- The book » https://geraldinecarter.com/book
- The community » https://geraldinecarter.com/peak-freedom
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Before you go!
The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.
Hope to see you there!
Before you go!
The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.
Hope to see you there!
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Host
Jonathan Stark
The Ditching Hourly Guy • For freelancers, consultants, and other experts who want to make more and work less w/o hiring
