Ron Baker on The Subscription Economy
Value pricing legend Ron Baker joins me to talk about the next pricing model for service professionals.
Value pricing legend Ron Baker joins me to talk about the next pricing model for service professionals.
Ronald J. Baker started his CPA career in 1984 with KPMG’s Private Business Advisory Services in San Francisco. Today, he is the founder of VeraSage Institute—the leading think tank dedicated to educating professionals internationally—a radio talk-show host on The Soul of Enterprise: Business in the Knowledge Economy, and the Chief Value Officer at Armanino LLP.
Ron has authored seven best-selling books, including: The Firm of the Future; Pricing on Purpose; Measure What Matters to Customers; and Implementing Value Pricing.
Ron has toured the world, spreading his value-pricing message to over 210,000 professionals. He has been named on Accounting Today’s 2001-2007, and 2011-2018 Top 100 Most Influential People in the profession; and inducted into the CPA Practice Advisor Hall of Fame in 2018. He is a faculty member of the Professional Pricing Society. He presently resides in Petaluma, California.
To contact Ron Baker:
E-mail: ron@verasage.com
Website/Blog: www.verasage.com and www.thesoulofenterprise.com
Twitter @ronaldbaker
Website/Blog: www.verasage.com and www.thesoulofenterprise.com
Twitter @ronaldbaker
Related Links
- Subscribed: Why the Subscription Model Will Be Your Company’s Future - and What to Do About It
- The Automatic Customer: Creating a Subscription Business in Any Industry
- The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future
- Hassle Free Home Services
- Tomorrow 3.0: Transaction Costs and the Sharing Economy
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Do you have questions about how to improve your business?
Things like:
Do you have questions about how to improve your business?
Things like:
- Value pricing your work instead of billing for your time?
- Positioning yourself as the go-to person in your space?
- Productizing your services so you never have to have another awkward sales call or spend hours writing another custom proposal?
Book a one-on-one coaching call with me and get answers to these questions and others in the time it takes to get ready for work in the morning.
Best of all, you're covered by my 100% satisfaction guarantee. If at the end of the call, you don't feel like it was worth it, just say the word, and I'll refund your purchase in full.
To book your one-on-one coaching call, go to:
https://jonathanstark.com/call
I hope to see you there!
Creators and Guests
Host
Jonathan Stark
The Ditching Hourly Guy • For freelancers, consultants, and other experts who want to make more and work less w/o hiring
