Jonathan Stark
The Ditching Hourly Guy • For freelancers, consultants, and other experts who want to make more and work less w/o hiring
Appears in 382 Episodes
Bells & Whistles
What if a client doesn't understand what they're getting themselves into?
The Business of Expertise with special guest David C. Baker
Guest David C. Baker joins me to talk about expertise, positioning, the pros and cons of vertical vs horizontal focus, addressing client concerns about conflicts of in...
Value-Based Design with guest Nick Disabato
Guest Nick Disabato (aka nickd) talks about measuring the economic value of design.
Price Sickness with guest Janet Kafadar
Does the idea of doubling your prices make you physically ill?
Productized Consulting with guest Jane Portman
Jane Portman joins me to talk about her new book, Your Productized Consulting Guide.
Pricing Creativity with special guest Blair Enns
Blair Enns delivers an impromptu master class on the strategies and tactics of value pricing creative work.
Monetizing Technical Expertise By Selling Sponsorships with guest Corey Quinn
Corey Quinn explains how he monetized his technical expertise by selling sponsorships for his weekly mailing list.
Donations As A Revenue Stream with guest Brian Dunning
Former software consultant Brian Dunning talks about transitioning from hourly billing for dev work to donation supported content production.
Monetizing Technical Expertise By Selling Sponsorships with guest Kurt Elster
Shopify guru and former Wordpress developer Kurt Elster explains how he monetized his technical expertise by selling sponsorships for his podcast.
Conquering Anxieties with guest Sherry Walling
How to recognize and handle the anxieties of running your own business with guest Dr. Sherry Walling
Making Change
Money is worthless if you can't exchange it for something you want.
Stated Goals Vs Actual Goals
Push past your clients self-diagnosis to unlock more valuable outcomes.
Why I Would Happily Pay Ten Bucks For A Dollar
A real world example of the subjective value of money.
Lessons Learned with guest Jason Swett
Jason Swett shares lessons he’s learned in the process of ditching hourly.
What do you do?
How to answer the world's most common cocktail party question
Lead with the symptom, not the disease
Bait your hook with worms, not poptarts.
Client don’t pay you to code
Clients are paying for outcomes, not outputs.
What if the client has no budget?
What to say when the client reveals that they have an absurdly low budget.
The Helicopter Option
Why clients don't always choose the cheapest option.
Pulling The Trigger On Value Pricing with guest Joel Miller
Joel Miller shares his first experiences using value pricing for project work
The Irony of the Generalist
The worst time to present yourself as a generalist is when you’re desperate for work.
The Subjective Value Of Money
$30 is worth more to some people than others
Can Agile Projects Be Value Priced? with guest Jason Mundok
Are value pricing and agile development compatible?
Be The Expert
Are you acting like an expert or an employee?
The Goldilocks Problem with guest Josh Robbs
Finding the overlap between your target market's problems and the solutions your expertise can provide.
My Squirrel Guy
Focus on outcomes, not activities.
Why You Should Be Offering Guarantees
Why you should be offering guarantees
The Ethics of Hourly Billing with special guest Ron Baker
Special guest Ron Baker and I discuss the ethical challenges of hourly billing.
Value Pricing Cuts Both Ways
Value pricing is not a license to print money.
Converting Hourly Clients To Value Pricing
How to transition your existing hourly clients over to value pricing.
